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COMPETITOR 360 · Automotive

Toyota

TOYOTA KIRLOSKAR MOTOR LTD · Last 90 days

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Media pressure87 / 100-20% recent change
Active channels2 / 4PRINT · DIGITAL
Message signals23clustered concepts
Upcoming events0exact brand/company matches
Social momentum84 / 100DEMO SOCIAL CONNECTOR
Forward Watch44 / 100PROTOTYPE MODEL
STRATEGIC TIMELINE

Business context meets media behaviour

Chronological evidence from observed advertising, events and derived message clusters.

MESSAGE / CAMPAIGN SIGNALUrban Cruiser Hyryder · Product / Brand

32 executions · LINEAR, DIGITAL, PRINT

Open campaign evidence
MESSAGE / CAMPAIGN SIGNALUrban Cruiser Hyryder · Performance

16 executions · DIGITAL

Open campaign evidence
MESSAGE / CAMPAIGN SIGNALUrban Cruiser Hyryder · Product / Brand

21 executions · DIGITAL, PRINT

Open campaign evidence
MESSAGE / CAMPAIGN SIGNALUrban Cruiser Hyryder · Performance

19 executions · DIGITAL, PRINT

Open campaign evidence
MESSAGE / CAMPAIGN SIGNALToyota Hybrid · Product / Brand

15 executions · DIGITAL

Open campaign evidence
SOURCE-NATIVE VIEW

Media profile

Investment is an estimate with source methodology; stale feeds never display as zero.

Print
CURRENTFeed through 21 Sept 2026
40 / 100Activity index

-20% vs own prior baseline

Latest observation
18 Sept 2026
Estimated investment
₹16.1Cr
Method
RATE_CARD
Priced coverage
100%
Digital
PARTIALFeed through 13 Sept 2026
43 / 100Activity index

-15% vs own prior baseline

Latest observation
13 Sept 2026
Estimated investment
₹3.4Cr
Method
RATE_CARD
Priced coverage
100%
Meta
PARTIALFeed through 30 Aug 2026
Activity index

vs own prior baseline

Latest observation
Not available
Estimated investment
Not available
Method
Not available
Priced coverage
0%
Linear TV
STALEFeed through 1 Jun 2026 · not current
Activity index

vs own prior baseline

Latest observation
1 Apr 2026
Estimated investment
Not available
Method
MODELLED
Priced coverage
0%
CREATIVE DIRECTION

Message evolution

Product / Brand

Urban Cruiser Hyryder

Product / Brand

Toyota promotes its hybrid electric vehicles highlighting high mileage, no charging worries, and attractive exchange offers starting at 10.99 lakh.

Technology

Toyota brand campaign promoting its range of self-charging hybrid electric vehicles including Camry, Hyryder, Innova Hycross, and Vellfire.

Price / Offer

Toyota introduces the all-electric Urban Cruiser Ebella featuring BaaS pricing and battery EMI options.

Technology

Lexus advertises the new ES 350h sedan highlighting features like an 8-year vehicle warranty, smart ownership plan, luxury care service package, and financing offers.

Performance

Toyota promotes the new Urban Cruiser Hyryder Aero Black edition with special accessory highlights and finance offers.