India market intelligence
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COMPETITOR 360 · Automotive

Honda

HONDA MOTOR COMPANY · Last 90 days

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Media pressure99 / 100+258% recent change
Active channels2 / 4PRINT · DIGITAL
Message signals47clustered concepts
Upcoming events0exact brand/company matches
Social momentum69 / 100DEMO SOCIAL CONNECTOR
Forward Watch52 / 100PROTOTYPE MODEL
STRATEGIC TIMELINE

Business context meets media behaviour

Chronological evidence from observed advertising, events and derived message clusters.

BUSINESS EVENTHonda Motorcycle & Scooter India and Hinduja Leyland Finance partner to offer customized financing solutions

PARTNERSHIP

BUSINESS EVENTLaunch of Honda ZR-V Hybrid SUV in India

PRODUCT_LAUNCH

MESSAGE / CAMPAIGN SIGNALHonda ZR-V e:HEV · Product / Brand

33 executions · DIGITAL

Open campaign evidence
MESSAGE / CAMPAIGN SIGNALHonda ZR-V Hybrid · Product / Brand

23 executions · DIGITAL

Open campaign evidence
DIGITAL ACTIVITY CHANGEDIGITAL activity moved 448% versus prior baseline

100 / 100 activity index

PRINT ACTIVITY CHANGEPRINT activity moved 50% versus prior baseline

75 / 100 activity index

SOURCE-NATIVE VIEW

Media profile

Investment is an estimate with source methodology; stale feeds never display as zero.

Print
CURRENTFeed through 21 Sept 2026
75 / 100Activity index

+50% vs own prior baseline

Latest observation
20 Sept 2026
Estimated investment
₹17.8Cr
Method
RATE_CARD
Priced coverage
100%
Digital
PARTIALFeed through 13 Sept 2026
100 / 100Activity index

+448% vs own prior baseline

Latest observation
13 Sept 2026
Estimated investment
₹22.1Cr
Method
RATE_CARD
Priced coverage
100%
Meta
PARTIALFeed through 30 Aug 2026
Activity index

vs own prior baseline

Latest observation
Not available
Estimated investment
Not available
Method
Not available
Priced coverage
0%
Linear TV
STALEFeed through 1 Jun 2026 · not current
Activity index

vs own prior baseline

Latest observation
1 Jun 2025
Estimated investment
Not available
Method
MODELLED
Priced coverage
0%
CREATIVE DIRECTION

Message evolution

Price / Offer

Honda is promoting the Elevate SUV with special April benefits, an effective price of 10.99 Lakh, and a 7-year warranty.

Price / Offer

Honda is offering total benefits up to ₹2.12 lakh on the purchase of a Honda Elevate car.

Product / Brand

Summer promotional offer on the Honda Elevate with total benefits up to ₹2.15 Lakh.

Price / Offer

Honda is promoting the New City car with EMI starting from ₹999 and benefits up to ₹65,000.

Product / Brand

Honda promotes its Activa scooter range with special Raksha Bandhan offers and finance options.

Product / Brand

An promotional campaign by Honda for The Great Honda Fest offering benefits on Honda Elevate.